Associate Professor
Dr. R. Umarani
MBA.,M.Phil.,Ph.D.,AFSA
M.Sc. Decision and Computing Sciences- Email Id
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Teaching Responsibilities
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Financial Analysis and Reporting
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Corporate Finance
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Financial Engineering
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Human Resource Management and Analytics
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Brand Management
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Equity Valuation
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Human Behaviour
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Principles of Management
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Organisational Behaviour
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Economic Foundations of Business
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Customer Relationship Management
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Credit Risk Analytics
Academic background
Dr.R.Umarani has completed her Master of Business Administration in 1996 from GRG School of Management Studies, Coimbatore, Master of Philosophy in the field of Financial Analysis from Bharathiar University in the year 2004 and Doctor of Philosophy in the field of Behavioural Finance from Bharathiar University in the year 2010. She has completed NET in Management in December 2001,Applied Financial Statement Analysis with FinShiksha, Mumbai in 2015,HR Metrics and Analytics with distinction from Middle Earth in 2019, Marketing Analytics in 2020 and Google Analytics in 2021. With 26 years of Academic Experience,3 years of Industrial Experience and 21 years of Research Experience she has produced 22 M.Phil and 8 Ph.D candidates in the field of Management. She has guided more that 500 projects at PG Level. She has got a good publication records with publication of 35 articles in Scopus Indexed, UGC Recognised, Peer Reviewed Journals and 10 articles in Edited books. Has presented 26 papers in various International and National conferences. She has also presented a paper in Muscat College, Oman. She has been awarded with the Best Paper Award two times. She has also published an article in IBS Journal Papuva New guinea. She has attended more than 23 FDPs and 41 Webinars and has done a Refresher course conducted in Bharathiar University. She has undertaken a UGC Funded Major Project in the title “Present Status of Investor’s Knowledge and Need for Investors’ Education among Retail Investors in Capital Markets in India” in the year 2013.She has completed upto mid review for the same with positive comments in the year 2014 and handed over the same to Co-investigator . She has filed 2 Indian Patent in IPR in October 2021 and March 2022. She is the appointed Member for the Inspection Commission constituted by Bharathiar University from 2011 to 2017 for the Permanent Approval of the course, Provisional Approval of the course, Course Conversion and M.Phil & Ph.D (FT &PT) Approval and has inspected in 7 colleges affiliated to Bharathiar University. She is appointed as a Subject Expert Member for the Ethics and Grievance Committee of the Research Cell in Management for Bharathiar University from 2015 to 2017.
Awards
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2019 – Best Paper Award at Sri Ramakrishna College of Arts and Science
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2021 - Best Paper Award at PSGR Krihnammal College for Women
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2021 – Best Paper Award At Sri Ramakrishna College of Arts and Science
Research Interest
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Financial Analysis
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Marketing and HR Analytics
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Financial Analytics
Area Of Specialization
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Financial Statement Analysis
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Corporate Finance
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Financial Engineering
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Equity Research and Valuation
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Derivatives
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Financial Analytics
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HR Analytics
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Digital Marketing
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General Management